Advancing Ag: Meet Jordyn Prior

Hey Everyone!

My name is Jordyn Prior and I am so excited to be a part of the Advancing Ag program.

I grew up on a mixed farming operation consisting of purebred Angus cattle and grain North of Irma, AB. The very first time my dad allowed me to lay with a new-born calf at the age of 5 in the stall of our barn, was the day I become increasingly passionate about farming and what it had to offer.

Whether there was a calf to pull, calves to tag, or even just stalls that needed to be cleaned out I was always eagerly ready alongside my dad buried deep in the industry we loved. Twenty-two years later, I am still passionately attracted to the agriculture sector, building a career as an Economic Developer for Flagstaff County and working on the family farm in my spare time.

In June of 2014, I completed my Bachelor of Science Degree majoring in Sustainable Agriculture at the University of Alberta. When I’m not busy on the farm, I enjoy riding horses, hiking, volunteering for 4-H events, and adventuring with my German Shepherd.

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Through the Advancing Ag program, my goal is to build a solid understanding of Canadian grain market agronomics and economics while learning how to effectively and positively agvocate for our industry, improve on my sales and marketing skills and methods, and build relationships with industry professionals.

Growing up, I always gravitated towards the beef side of the family operation, however, I realize there is so much more I need to learn about the crop sector in order to achieve the economic goals I have as a producer. Feed crops are the foundation to my operation – efficient production and market knowledge is key in order to save on costs and create the most profitable operation possible.

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Having a good mentor transfer some of this knowledge is hugely beneficial. Whether it’s sitting on a combine with a producer and participating in the hands-on experience or sitting in on an Alberta Barley Commission meeting discussing fluctuating markets, I am determined to learn and gain as much as I can from this amazing opportunity.