Grande Prairie (Rural Roots Canada) – For the first time since February, 2020, RRC Ag Days is returning to in-person events with a stop at Saskatoon Lake Hall, west of Grande Prairie on November 8.

The event which will start at 10:30 a.m. will run until about 1 p.m., will include lunch and two speakers.

It will be a great time to catch up with your neighbours over a good meal, network and hear from Mikki Shatosky from the Animal Health Emergency Management Project as well as Craig Lester from Rural Roots Canada.

Shatosky will be speaking on how to prepare for Animal Health Emergencies, while Lester will be focusing on telling your farm’s story and the advantages that come with it.

You will also be able to connect with your local FCC representatives who are on hand to help your operation succeed.

Registration is by donation to the Saskatoon Lake Hall.  To register click here or email

RRC Ag Day Grande Prairie is sponsored by FCC.

Telling Your Farm’s Story

Who is telling your farm’s story?

In a growing digital world, farmers have more tools to help shape the narrative around their operation.

As consumers demand more transparency about where their food comes from, there is a greater need for producers to share their story, and to promote their products and everyday practices on the farm.

Veteran journalist, storyteller and cattle producer Craig Lester shares tips on the opportunities for agriculture producers to tell their stories and enhance their operations.

About Craig Lester

Craig loves connecting people, ideas and resources and he believes there is no better place to do that than in agriculture.

Owner of Rural Roots Canada, an agriculture media production and distribution company, Craig has a passion for telling farmers’ stories. He is an international award-winning ag journalist with a passion that runs deep for producing food.

In his off time, Craig keeps busy working on the family farm in Rolling Hills, Alberta, and volunteering in the agriculture community.

We will have more on Mikki Shatosky and her speech on how to prepare for an animal health emergency on Wednesday.