Edmonton (Rural Roots Canada) – A major grocery chain is stepping up to support their local communities and bridge the gap between consumers and farmers by supporting 4-H youth across western Canada.

“We are proud to support 4-H in its mission to develop the next generation of Canadian leaders by helping them connect with more of their neighbours in our stores from B.C. to Manitoba.”

That’s according to Save-On-Foods President Darrell Jones, who adds supporting local has always been important to Save-On-Foods, and they are thrilled to help 4-H get its program in urban centres through the support of their stores.

READ MORE: Learn To Do By Doing: 4-Hers get creative in marketing livestock projects amid pandemic

4-H Alberta CEO Kurt Kinnear says they are extremely excited about all of the possibilities of this new partnership and to work with their colleagues in B.C, Saskatchewan, and Manitoba.

“What a great way to facilitate the engagement and empowerment of our youth members,” Kinnear said in a statement.

He adds they look forward to working with Save-on-Foods and investing in the future leaders of tomorrow while strengthening our communities in the process.

“Save-On-Foods is committed to supporting local businesses, farmers, and ranchers, and together, we are dedicated to growing the next generation of business and community leaders.”

RELATED: Youth enhance rodeo skills, compete and grow friendships at Stampede 4-H Rodeo

Save-On-Foods will support 4-H communities in Alberta through a variety of funding, engagement, and activation opportunities throughout the duration of their partnership.

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